Rinse

“And we did the math, and the max transactions you could do with a pickup and drop-off service, which had been the true Uber model, was four to six transactions per hour, and then we realized with our model, we could do 26.”

“It will be, you know, nearly impossible for them to really scale nationally like we have.”

“And so we ran out a week later, did a test with 11 of our friends. We picked up their clothes. We cleaned them at James's parent shop. We delivered them back. And from all of them, we got this unanimous response of, Hey, this is awesome.”

“When we were getting rinse started, our idea was let's systematically create a seamless experience from start to finish, work with the best cleaners out there who are struggling. They don't know how to get volume, let them do what they do best, which is clean …”

“And certainly it's more expensive to employ valets, but it's better for them, it's better for rent, it's better for the customers, so it was a no-brainer decision up front.”

“Laundry on the other side has remained pretty stable. And we have a subscription laundry service as well, which has actually been growing a little bit during the pandemic.”

“We actually spun up the production of reusable cloth masks. We ordered them from our cleaning partners for our own team and then decided to extend production to sell to customers. And we found, you know, for at least for a couple of months, we were able to off…”

“At the end of the day, this is a industry where the barriers to entry are super low, but the barriers to scale are incredibly high because there's so much operational complexity.”