Membership
topic on 2 shows · 6 statements across 4 episodes
the Startup Ideas Podcast 
20VC
6 statements about Membership, every show
Macdonald: Membership is Uber's most efficient long-term consumer lever
“I think membership is the most efficient long-term consumer lever that we've got.”
Isenberg: Creators are shifting from pure communities to multifaceted memberships
“Course creators are moving to communities, and communities are actually moving to memberships. And to me, there's a difference between community and a membership. A membership, yeah, my, a membership to me is, I'm paying for access to be, you know, I identify …”
Medora: Generic engagement bait burns out members and ruins communities
“I've noticed that people have moved out of like the Facebook group model that was really popular a few years ago and people got a little flamed out on it. And I think the reason is they were going based on engagement. So they'd be like, what's your favorite co…”
Clouse: Content-driven memberships command lower price points than peer-driven ones
“When I see a lot of memberships that are predicated on premium content also tend to be lower priced.”
Clouse: Scaling Peer-to-Peer Communities Degrades Early Member Experience
“There's an interesting relationship to scale with memberships where at a certain point, if this is based on peer to peer connectivity, you actually have to fight against the success of the product because huge numbers changes the experience for members who wer…”