Proposify Lost Deals Lacking SSO Until a Developer Solved It Quickly
“We were losing deals because we didn't have single sign-on. And, you know, every, you'd go into JIRA, and you'd find this ticket a mile long with all these comments of, like, why it's so hard, and we can't do it, and there's too much technical debt. And he jus…”
Proposify Reached $58,000 in Profit in 2023 After Burning Millions
“And then in twenty-twenty-three we, you know, we went from burning millions to actually being profitable. Mind you, not by very much. About 58 K in profit.”
Kyle Racki Left Departed VP Roles Unfilled, Resuming Product and Marketing
“My VP of product quit, my VP of marketing quit. I didn't replace them. I just got in and started running product and marketing again just like in the early days.”
Proposify Laid Off 25% of Its Workforce in January 2022
“January 22 is when I had to cut a quarter of our staff and announce that”
Proposify Was Nine Months From Insolvency in 2021 Before Pivoting
“Actually in twenty-twenty-one, I brought on a COO and CFO, Kathy who's, who's really amazing, and she kind of looked at what we were doing. We had this, you know, huge burn rate. She looked at the growth, and she's like, you're running off a cliff. Like, you'r…”
Founders Took $1M Each in Secondaries During Proposify's $3M 2018 Round
“Around 2018, my co-founder and I first close our first round of actual, you know, major investment capital. We take we take a million each in secondaries, you know, put three million on the balance sheet.”
Proposify Received Zero LOIs During 2022 M&A Process After Buyers Retracted
“The SaaS market kind of crashed in twenty-twenty-two. Investors and acquirers started getting nervous, and suddenly I had this, you know, what was this big list of potential acquirers all pull out, not get a single LOI from anyone.”
Proposify Revenue Declined in 2022 For First Time Since Finding PMF
“Our rate of growth had been declining year after year, and when the SaaS market changed around twenty-twenty-two is when we actually started to decline for the first time really since we found product market fit”
Racki: Proposify operates near breakeven and preserves cash reserves
“I'd say we're, depending on the month, we're around the breakeven mark. Some months we're cashflow positive. You know, other, other times we essentially have the same amount in the bank that we did when we raised the money.”
Racki: Proposify focuses all product and engineering teams on enterprise accounts
“So essentially the whole company is aligned around this higher touch segment. We don't, you know, we don't break out engineering teams or product teams to say, well, you guys go after the low segment and you go after the high one. Everybody is building for the…”
Racki: Proposify shifts sales comp to annual targets with accelerators
“What it looks like now moving into 20, 21 is like, As opposed to resetting the commissions and the quotas every month, it's more of looking at annual targets and then accelerators once they surpass the sort of baseline target for the year. So essentially every…”
Racki: Proposify prematurely hired 10 to 20 sales reps before downsizing
“We had raised the first time we had raised the round. We kind of did the classic mistake where you know, you go and hire a VP of sales with big company experience. They go and hire, you know, 10, 20 reps very quickly. Without much of our go to market or our po…”
Proposify Will Avoid Raising Venture Capital to Preserve Its Profitable Culture
“I think for us, we feel like VC money will change a bit of the culture. It has to. So, where we're profitable, and we're still growing, I think we want to just keep, keep doing it organically for now, and not try to jump on the VC train.”
Proposify Generated Approximately $551,000 in 2015 Revenue
“Last year's revenue was about 551,000 dollars.”
Funded Founders Should Take Reasonable Salaries to Avoid Product-Harming Stress
“Because I think, especially when you raise money, you need to be reasonably comfortable. You know, you can't work on a product and hustle if you're worrying about how to pay your mortgage.”
Proposify Nears $150,000 in Monthly Recurring Revenue
“Oh yeah. We're close to one a 150 K MRR.”
Proposify Approaching 3,200 Paying Customers
“We're getting close to about 3200.”
Proposify Customers Pay $40 to $50 Monthly on Average
“The average customer pays about 40, 50 dollars a month, but we have prices ranging from 25 dollars a month all the way up to about 250 dollars a month.”