HearAndPlay.com
company on 1 show · 8 statements across 1 episodes · said 8 times in 1 episodes since 2012
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Mixergy 8
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8 statements about HearAndPlay.com, every show
Griggs automates HearAndPlay to operate with fewer than three employees
“And to automate it and have under three employees, there's definitely a science to that, and I would love to you know.”
Recurring monthly subscriptions eventually became HearAndPlay's primary revenue engine
“That, that model is split. Now it's all the monthly stuff that's our main thing, and the product sales are like our icing on the cake.”
HearAndPlay doubled its revenue year-over-year for five years starting in 2002
“You know, my glory days, I call them, from about 2002 to 2006, seven was up, up, up, like. We, like, doubled year over year”
HearAndPlay nearly reached $200,000 in revenue during its first year in 2002
“I remember 2002, we'd go on to almost hit 200 grand that year, like, starting in March, right?”
HearAndPlay generated $8,000 in its first month from a 700-person list
“They come to my site and it took me two years to get 700 people. And for many people listening, 700 people, you know, it doesn't sound like a lot, but when I think about it was that same 700 people. That gave me that 1100 dollars in that one day, and I, I'm no…”
HearAndPlay generated $1,100 on its 2002 launch day via a Yahoo group
“That day we would do 1100 dollars in sales. On that day, I skipped every class I had that day in psychology. I called my girlfriend, Sarah, at the time, who's my wife now, and I said, baby, we gotta go do these books, because, you know, 1100 dollars are coming…”
Griggs: HearAndPlay generates $3M–$3.5M annually with 10,000 paying subscribers
“So, since inception, we've well hit the eight-figure mark per year. That looks like about 303 and a half million dollars this year will do. We get about 15,000 subscribers a month, and our total list is about 300,000 musicians that play by ear, and out of that…”