Griggs automates HearAndPlay to operate with fewer than three employees
Jermaine Griggs · #715 HearAndPlay.com: Turning $70 Into A Multimillion Dollar Instruction Web Site – with Jermaine Griggs · Apr 23, 2012 · at 1:10:40
Jermaine Griggs, founder of music instruction platform HearAndPlay.com, discusses how business process automation enables high revenue with minimal staffing.
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“And to automate it and have under three employees, there's definitely a science to that, and I would love to you know.”
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More from Jermaine Griggs
Griggs argues that Web 2.0 businesses are reluctant to sell directly
“A lot of two point, though, there's this, I don't know, this reservation about just selling.”
Griggs grew HearAndPlay to $1M revenue by age 22 starting with $70
“That was the year that we hit seven figures, and you know, incredible, having started with 70 dollars, and having taken no capital, or not even knowing that those avenues existed.”
Griggs: HearAndPlay generates $3M–$3.5M annually with 10,000 paying subscribers
“So, since inception, we've well hit the eight-figure mark per year. That looks like about 303 and a half million dollars this year will do. We get about 15,000 subscribers a month, and our total list is about 300,000 musicians that play by ear, and out of that…”
HearAndPlay generated $1,100 on its 2002 launch day via a Yahoo group
“That day we would do 1100 dollars in sales. On that day, I skipped every class I had that day in psychology. I called my girlfriend, Sarah, at the time, who's my wife now, and I said, baby, we gotta go do these books, because, you know, 1100 dollars are coming…”
HearAndPlay generated $8,000 in its first month from a 700-person list
“They come to my site and it took me two years to get 700 people. And for many people listening, 700 people, you know, it doesn't sound like a lot, but when I think about it was that same 700 people. That gave me that 1100 dollars in that one day, and I, I'm no…”