Direct Consumer
topic on 2 shows · 2 statements across 2 episodes
the Startup Ideas Podcast 
Top Founders
2 statements about Direct Consumer, every show
Thompson: 90% of DTC Shopify ad traffic goes directly to product pages
“You're running when you're running ads at a product direct consumer on Shopify 90% of the time you're running that directly to the product page of which we need a product. So I need to do that. And so I don't really mess around with the homepage that much. It'…”