Developer Market
topic on 2 shows · 2 statements across 2 episodes
2 statements about Developer Market, every show
Perplexity is targeting non-developer enterprise workflows
“We're not going after the developer market. We're going after anything that developers don't, non-developers do, basically. Your finance department or your corp dev or your, like sales reps or your data science teams your research analysts.”
Lawson: Developer marketing pairs consumer acquisition funnels with enterprise spending power
“I often say the developer market is like, you're doing customer acquisition like a consumer business. Like a massive funnel. Right, lots of developers coming, kicking the tires, like a consumer business, but unlike any other consumer business, they have the ab…”