Beyond Burger

product on 5 shows · 3 statements across 3 episodes · said 7 times in 6 episodes since 2017

Catalyst 2 How I Built This 2 My First Million 1 Big Technology 1 All-In 1

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How I Built This 2Catalyst 2My First Million 1All-In 1Big Technology 1

2023 3 mentions in 3 episodes 1 per episode
2022 2 mentions in 2 episodes 1 per episode
2017 2 mentions in 1 episode

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3 statements about Beyond Burger, every show

CATALYST Insight
Software-style version iterations fail in food because poor first impressions are permanent.
“But with, you know, Beyond Meat, for example, launching Beyond Burger version, two point oh, three point oh, four point oh it's not an iPhone. You know, this is not a situation where you hook somebody on basic functionality, and they stick with you one, two, t…”
John Baumgartner Sep 28, 2023 ▶ 21:10 Reviving the stagnant plant based meat market
ALL-IN Opinion
Calacanis: Beyond and Impossible burgers are mushy and overpriced
“They're like, it's like eating something mushy that's 60% of an average hamburger. It's not worth paying double for, certainly.”
Jason Calacanis Apr 28, 2023 ▶ 1:06:33 E126: Big Tech blow-out, Powell’s recession warning, lab-grown meat, RFK Jr shakes up race & more
HOW I BUILT THIS Assertion Supported
Beyond Meat negotiated retail placement in meat cases alongside animal meat
“And unlike other veggie burgers, Ethan has negotiated with supermarkets to display the Beyond Burger In the meat case, right next to the chicken and the steak.”
Guy Raz Feb 16, 2017 ▶ 24:24 Live Episode! Beyond Meat: Ethan Brown

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