Behance

company on 12 shows · 9 statements across 8 episodes · said 71 times in 33 episodes since 2013

20VC 19 Lenny's Podcast 12 My First Million 10 Top Founders 8 the Startup Ideas Podcast 6 TBPN 5 Another Podcast 4 Innovators & Investors 2 the MAD Podcast 2 Founder's Journal 1 the Neon Show 1 the Official SaaStr Podcast 1

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20VC 19Lenny's Podcast 12My First Million 10Top Founders 8the Startup Ideas Podcast 6TBPN 5Another Podcast 4the MAD Podcast 24 more shows

2025 8 mentions in 5 episodes 2 per episode
2024 10 mentions in 4 episodes 3 per episode
2023 9 mentions in 5 episodes 2 per episode
2022 22 mentions in 7 episodes 3 per episode
2021 5 mentions in 4 episodes 1 per episode
2020 1 mention in 1 episode
2019 7 mentions in 2 episodes 4 per episode
2018 1 mention in 1 episode
2017 4 mentions in 2 episodes 2 per episode
2016 3 mentions in 1 episode
2013 1 mention in 1 episode

every mention on every show, scene by scene, with the transcript →

9 statements about Behance, every show

LENNY'S PODCAST Assertion Supported
Belsky: Behance has 56 million creative users worldwide
“Behance is a platform of fifty-six million creatives around the world showcasing their work, and you can sort through the work by, you know, by the person who did what for what agency, with what tool in what discipline, in what color.”
Scott Belsky Dec 11, 2024 ▶ 1:14 Making and Leading Products People Love (Scott Belsky) | Lenny & Friends Summit 2024
LENNY'S PODCAST Assertion Not checkable as stated
Scott Belsky: Eliminating secondary features increased Behance's core engagement
“When we had groups, we had something called Tip Exchange, we had something called Circles, we had something called Work in Progress, and we realized that every time we killed one of those things, the engagement on the core feature that actually mattered most, …”
Scott Belsky Dec 11, 2024 ▶ 5:53 Making and Leading Products People Love (Scott Belsky) | Lenny & Friends Summit 2024
LENNY'S PODCAST Assertion Supported
Scott Belsky seeded Behance by interviewing top designers who refused invites
“He said that for the launch of Behance, he reached out and asked all these influential designers to join his platform. And they said, no. And then he said, oh, okay, pivot. Hey, I'd like to do an interview about you for my platform. And they said, oh sure. And…”
Alistair Croll Nov 3, 2024 ▶ 13:44 Just evil enough: Subversive marketing strategies for startups | Alistair Croll
MY FIRST MILLION Assertion Not publicly verifiable
Parr: Scott Belsky sold Behance for $175M, owning 60-70%
“No, I think it was a 175 of which he owned 60 or 70% of it.”
Sam Parr Sep 5, 2023 ▶ 15:57 Business Brainstorm: Failed Churches, Ozempic Hotline & Klout 2.0 (#492)
Focusing a product on one core action multiplies user velocity
“If you make the whole product about one thing, everyone does that, that core crank operates at like, 10 x the velocity, and if that's the most important metric for the business, that's gold.”
Scott Belsky May 18, 2023 ▶ 23:39 Lessons on product sense, AI, the first mile experience, and the messy middle | Scott Belsky (Adobe)
MY FIRST MILLION Assertion Contradicted
Adobe acquired Behance for $175M with Belsky owning roughly 70%
“Behance, his company sold, I think for a hundred and seventy five million dollars. And I think he owned, he told me around 70% of it.”
Sam Parr Sep 15, 2022 ▶ 21:58 How Successful Startups Got Their First 1000 Customers (Uber, Product Hunt & More) (#362)
20VC Assertion Not checkable as stated
Belsky: Focus groups universally rejected the Behance concept in 2006
“We had a focus group back in 2006, and we got a group of creatives together that we wanted to build a portfolio network for. You know, we asked folks, do you need, you know, we described what we were building, and universally everyone said, no, I don't need th…”
Scott Belsky Jul 6, 2022 ▶ 8:58 20 Product: The Ultimate Guide to Product Reviews: What Makes the Best vs the Worst | How Often Should They Be | Who Should Be Invited | Who Sets The Agenda | How to do Follow-Ups Post Product Reviews
20VC Assertion Not checkable as stated
Belsky: Shutting down secondary features immediately boosted Behance's core engagement
“We killed groups, and three days later, you know, some people complained, but the engagement on the platform went up on Project And then we killed tip exchange, another uptick over the next few days.”
Scott Belsky Feb 9, 2022 ▶ 22:14 20 Product: Scott Belsky on How to Hire Your Product Leader and Team, 3 Questions All Great Product Leaders Ask, How To Structure and Run Effective Product Reviews & Is Product More Art or Science?
MY FIRST MILLION Assertion Not publicly verifiable
Parr: Scott Belsky retained 75% of Behance for its $150M acquisition
“He did this while he was running his company called Behance, which was mostly bootstrapped until like six months before they sold it. They raised a series A, but prior to that it was bootstrapped. And when he sold it, he owned, I think, 75% of it. He sold it f…”
Sam Parr Sep 23, 2021 ▶ 1:03:08 How to Make Millions With a Modern Day Infomercial | My First Million #221

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