Ad Fraud

topic on 1 show · 1 statements across 1 episodes

1 statements about Ad Fraud, every show

MAD Assertion Not checkable as stated

Perlich: Industry bonuses encourage advertising professionals to ignore ad fraud

“I mean, there are so many people who are much better off looking the wrong way when it comes to fraud. Everybody's bonus just basically hinges on getting the wrong metrics a little bit up.”

Claudia Perlich Dec 5, 2013 ▶ 27:06 Panel Discussion // Data Driven #16 // May 2013

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Ad Fraud

1 statements about Ad Fraud, every show

Turn any episode into a week of clips.