TikTok

12 statements across 5 episodes · 5 bullish · 6 bearish · 3 people on the record · first statement Dec 19, 2022 by Ben Gilbert · said 61 times in 18 episodes since 2022 · across every show →

Mentions by year

brought up most by Ben Gilbert (28), David Rosenthal (25), Doug DeMuro (3), Ben Thompson (2), David Senra (1)

tap a year for its mentions
002034052022202320242025episodesmentions
0352022202320242025episodes it came up in
0042.5852022202320242025episodesmentions per episode
2025 7 mentions in 3 episodes 2 per episode
2024 35 mentions in 5 episodes 7 per episode
2023 11 mentions in 5 episodes 2 per episode
2022 8 mentions in 5 episodes 2 per episode

every mention, scene by scene, with the transcript →

Everything said about TikTok, oldest first

Dec 19, 2022 positive
Insight
Twitter provides 10 to 20 info tidbits per minute versus TikTok's 2-3
“The number of new tidbits of information you can consume per minute in Twitter is high and reasonably low in TikTok. It's 10 to 20 versus two to three.”
Ben Gilbert Dec 19, 2022 ▶ 11:16 Holiday Special 2022 · Acquired
Mar 29, 2023 negative
Opinion
Gilbert: TikTok follower counts are almost zero signal
“TikTok, it is almost a zero signal if somebody follows you. It's all views. It doesn't matter or not. It doesn't actually matter.”
Ben Gilbert Mar 29, 2023 ▶ 2:16:01 Sessions: David Senra (Founders Podcast) · Acquired
May 18, 2023 negative
Assertion Not checkable as stated
Rosenthal: Million-view TikToks fail to convert podcast subscribers for Acquired
“We haven't acquired TikTok, we're on YouTube Shorts, we post on Twitter, and like, None of that drives the needle for us. Like, we've had videos on TikTok get a couple million views, and we don't know if it translated to a single new subscriber.”
David Rosenthal May 18, 2023 ▶ 30:57 Spotify CEO Daniel Ek · Acquired
Sep 20, 2023 bearish
Assertion Not checkable as stated
DeMuro: YouTube Creator Views and Monetization Are Down Due to TikTok
“Every YouTube creator will tell you their views are down and it's not as monetizable.”
Doug DeMuro Sep 20, 2023 ▶ 20:47 Doug Demuro on Analyzing the Car Industry, Creator-Led Businesses, and Porsche Follow Up (Raw Video) · Acquired
Sep 20, 2023 negative
Insight
DeMuro: Content creators must build external businesses beyond YouTube and TikTok
“The advice I give to all my creator friends is you need to do something. You need to do something. YouTube is not enough. TikTok is not enough. You need to take your audience and go do something.”
Doug DeMuro Sep 20, 2023 ▶ 1:24:44 Doug Demuro on Analyzing the Car Industry, Creator-Led Businesses, and Porsche Follow Up (Raw Video) · Acquired
Oct 28, 2024 positive
Opinion
Rosenthal: Almost no company can match Meta's global integrity and anti-spam scale
“So, while probably, you know, YouTube, to a certain extent, TikTok, perhaps, also have similar strengths here, I doubt there is any other company in the world capable of actually operating privacy, integrity, and security, and within that is also anti-spam stu…”
David Rosenthal Oct 28, 2024 ▶ 5:39:21 Meta (Audio) · Acquired
Oct 28, 2024 positive
What-if
Gilbert: TikTok could have disrupted Meta without FAIR's AI research foundation
“If not for FAIR, TikTok could have disrupted Facebook.”
Ben Gilbert Oct 28, 2024 ▶ 4:40:14 Meta (Audio) · Acquired
Oct 28, 2024 bearish
Opinion
Gilbert: TikTok stealing users was a bigger existential threat than Apple's ATT
“The interesting thing is, at this time, the real threat wasn't actually ATT. The biggest of those three threats was TikTok stealing users. The whole ATT thing is about how much money can we make off of an ad because it is so well targeted? That's an optimizati…”
Ben Gilbert Oct 28, 2024 ▶ 5:08:44 Meta (Audio) · Acquired
Oct 28, 2024 positive
Insight
ByteDance Is an AI Company Using TikTok Merely as a Deployment Vector
“ByteDance is an AI company. ByteDance is not a product company. And the core product that ByteDance makes is its AI, along with all sorts of other stuff. TikTok is like the product vector, one of many, and the biggest. By which they deploy their actual product…”
David Rosenthal Oct 28, 2024 ▶ 4:26:30 Meta (Audio) · Acquired
Oct 28, 2024 bearish
Opinion
Gilbert: TikTok is the most significant competitor Facebook has ever faced
“That created a competitor for Facebook that is more significant than anything they've ever faced.”
Ben Gilbert Oct 28, 2024 ▶ 4:22:44 Meta (Audio) · Acquired
Oct 28, 2024 neutral
Insight
TikTok Operates as Media, Rendering an Authenticated Social Graph Irrelevant
“TikTok and ByteDance, its parent company, as you point out, Ben, was so completely orthogonal to everything that Facebook had learned over the past 15 years. Because, yes, number one, most importantly, it's not social media. It's media. There's no social. And …”
David Rosenthal Oct 28, 2024 ▶ 4:23:20 Meta (Audio) · Acquired
Oct 28, 2024 positive
Insight
Gilbert: Meta's core essence is its ability to move like water
“Ultimately, my big takeaway is the company moves like water. It is the company that has connected the world that will always gear up for the next battle and be whatever they need to be in the next era, and whether it's them defining the next generation of comp…”
Ben Gilbert Oct 28, 2024 ▶ 6:15:34 Meta (Audio) · Acquired
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