Assertion Partly supported
DeMuro: Automakers Secretly Add Horsepower To Review Vehicles Via 'Press Finish'
“There is an option code that most automakers have but hide from their window stickers called press finish, and there is dispute about what that is. Some automakers, there is absolutely no question that press finish adds power. Absolutely no doubt, like they've…”
Assertion Supported
DeMuro: Porsche Digital's Online Car Auction Site Marqued Is Fledgling
“Porsche has a business right now an auction business called marked that they're running and as a, from Porsche digital, and it's fledgling to say the least.”
Insight
DeMuro: Creator affinity converts marketplace traffic far better than ad spend
“You can't just throw money at trying to get an audience. It's not that easy. And having an audience where people love the dude who's at the top and are fans and want to be a part of his business, that makes it even easier to like convert them to real traffic a…”
Prediction Not checkable as stated
DeMuro: Analog Exotic V12 Cars Will Appreciate Rapidly As EVs Dominate
“As cars start to become more electric, more, sort of, the all-electric cars sort of have a similar shape because of aerodynamics and fuel range Gas-powered, old-school, wedge-shaped, exotic V-twelves are gonna be, like, the cars that continue to go up.”
Assertion Contradicted
Ferrari Refused Long-Term Battery Support for the Hybrid LaFerrari
“Ferrari has already said that the technology is old, all the plug-in stuff, we don't want to be any part of the LaFerrari.”
Insight
DeMuro: High-end video production traps creators and limits content volume
“The really expensive DSLRs hanging off of drones, you can do that stuff, but it slows you down and it limits the amount of content and you can do. And then you end up hating your life. Then three, four years down the road, you're kind of married to that. Your …”
Insight
DeMuro: Content Creator Merchandise Is A Hamster Wheel, Not A Business
“So many of my fellow content creators sell merch, but I feel like that's just sort of the hamster wheel. Like you sell merch, you do your videos, you sell merch, you do your videos, but that's not a, that's in my mind, that's not like a business. Like, yes, it…”
Assertion Not checkable as stated
DeMuro: Almost 30 online car auction copycats launched and failed
“We, I would say, 30 other auction, car auction, online car auction sites popped up in the last couple years, and 29 of them have failed, or 27, and the other three are barely hanging.”
Opinion
DeMuro: Car enthusiasts will resist future modeled on Tesla Model 3
“I think the model three is kind of the preview of where cars are going to go in the future. And I think car enthusiasts will be dragged Kicking and screaming into this world.”
Opinion
DeMuro: Electric Vehicles Eliminate Driving Dynamics As A Purchasing Differentiator
“All electric cars pretty much drive the same. And so nobody really cares that much about the driving experience.”
Opinion
DeMuro: Cadillac Super Cruise is the best driver-assist system in the business
“Cadillac's self-drive, driver-assist technology is called Super Cruise, and it's the best in the business, no question.”
Opinion
Enzo Ferrari Hated His Customers and Sold Road Cars to Fund Racing
“Whereas Enzo very famously, he just wanted to race and he hated his customers, his road car customers deeply. It wasn't his thing. He just wanted to race. He only sold road cars to kind of finance racing.”
Opinion
Doug DeMuro: The Cayman GT4 RS Is the Best Modern Porsche
“Yeah, I feel that way. But it's controversial because the nine 11 is the Porsche.”
Opinion
Porsche Moving Past the 911 Mirrored Jaguar and Mercedes Trends
“And the Jaguar E-Type had just been replaced. That was the big competitor. It was another sports car that had been replaced by the XJS, which was now a V eight comfortable automatic transmission car. Mercedes-Benz did the same thing with the SL class. It went …”
Opinion
Porsche Shifted Its Pure Sports Car Focus to Mid-Engine Models
“Now the nine 11 is kind of playing more of a luxury car, like touring car role almost, where, you know, with the special colors and the stitching and all that, and it seems like the more Porsche has focused more of its sort of true sports car efforts on those …”
Opinion
Doug DeMuro: The Carrera GT Is the Greatest Driving Car Ever Built
“The Carrera GT, in my mind, is the greatest driving car ever built.”
Prediction Not checkable as stated
The Next Generation of Supercars Will Likely Be Fully Electric
“The next crop of supercars will probably be full electric, and so that transition, I think, is going to be more controversial.”
Insight
Fuel Economy Regulations Made Independent Supercar Automakers Impossible
“None of those companies are independent anymore. It's not really possible either because of the way that regulations are structured especially fuel economy. You have to spread out your fuel economy over your corporation.”
Opinion
Doug DeMuro: Launching the Electric Taycan as a Sedan Was a Mistake
“It was a mistake, for sure. Yeah, I think probably because development started about when they started Mission E. And that was in 15, and sedans were still a big part of the market. But most brands now that are coming out with electric cars as their first car …”
Prediction Not checkable as stated
Porsche Will Eventually Make All Models Purely Electric
“It's, the future is electric. There will be electric versions of all these cars, and probably within our not so distant lifetimes, they will be purely electric.”
Opinion
Doug DeMuro: Korean Car Brands Still Lack Emotional Customer Attachment
“The Koreans have been around for 25 years, and there's no, like, emotional attachment to any of those cars, even the older ones.”
Assertion Not checkable as stated
DeMuro: YouTube Creator Views and Monetization Are Down Due to TikTok
“Every YouTube creator will tell you their views are down and it's not as monetizable.”
Assertion Supported
DeMuro: Dealers commonly sold Ford Broncos $20k to $30k over sticker
“I mean, say they were selling Broncos for 20, 30,000 over sticker. That was like a common thing. These dealers were, have been living incredibly large over the last couple of years.”
Insight
DeMuro: Enthusiast car buyers use cash far more than expected over financing
“We thought financing would be a bigger thing than it is. I think that it is a big purchase, but since we're selling mostly enthusiast cars, I think that A lot of people, we found more people are buying with cash than you might expect, even for higher value car…”
Doug DeMuro