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Kate Ryder

3 statements across 1 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Dec 2, 2021 by Kate Ryder · across every show →

On the record as a speaker too: Kate Ryder's record, appearances and statements → this page counts the times other people say the name.

Everything said about Kate Ryder, oldest first

Dec 2, 2021
Insight
Ryder: Consumers resist cash-pay healthcare services due to insurance expectations
“Even though some of our early marketing was Maven is cheaper than the price of a copay. There was a lot of consumer confusion still around, wait, shouldn't my insurance pay for this? Like, and when it became a more transactional, like I just need a prescriptio…”
Kate Ryder Dec 2, 2021 ▶ 16:17 B2C2B in Digital Health, a founder's playbook
Dec 2, 2021 positive
Disclosure
Ryder: Maven drove conversion using 10-minute 'therapist speed dating' trials
“One of our earliest consumer campaigns that was really successful was called therapist speed dating. So what we did is we cut down our therapy appointments to 10 minute increments and then we would offer like free therapist speed dating to find the therapist f…”
Kate Ryder Dec 2, 2021 ▶ 12:04 B2C2B in Digital Health, a founder's playbook
Dec 2, 2021 positive
Disclosure
Ryder: Maven collected 20,000 early email leads via giveaway marketing
“We launched it and then we got, I think, I don't know, something like 20,000 emails. And so all of a sudden we were like, wow, like 20,000 names of women from like-minded brands that now we can go market Maven too.”
Kate Ryder Dec 2, 2021 ▶ 11:22 B2C2B in Digital Health, a founder's playbook
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