monthly active users

also referred to as: mau

4 statements across 4 episodes · 1 bullish · 0 bearish · 4 people on the record · first statement Mar 17, 2017 by Kevin Chou · across every show →

Everything said about monthly active users, oldest first

Mar 17, 2017
Insight
Chou: Standard consumer metrics like DAU and MAU fail in gaming
“Looking at day one, day seven, day 30, day 90, day one 80, day 365, none of these metrics. Really tell the right, you know, story, nor does looking at DAU, and certainly not MAU. So some of these kind of common metrics that other kind of consumer services use …”
Kevin Chou Mar 17, 2017 ▶ 12:58 20VC: Why Success in Gaming is Like Success in VC, The Key To Building An Enduring Game & Why Few Metrics Matter in Gaming with Kevin Chou, Founder & CEO @ Kabam
Sep 22, 2021 positive
Assertion Supported
Winters: Pinterest grew from 40M to 150M MAUs during his tenure
“Stayed there from about forty million monthly actives to a hundred and fifty million monthly actives.”
Casey Winters Sep 22, 2021 ▶ 5:37 Welcome 20Growth: How To Hire a Head of Growth? What are Signs of World-Class Talent? How To Structure the Process? How To Onboard Growth Teams? The Relationship Between Head of Growth and CEO and more with Casey Winters, Chief Product Officer @ Eventbrit
Feb 16, 2022
Assertion Supported
Ed Baker: Facebook's North Star metric was monthly active users
“Well, so at Facebook, when I was there, the North Star metric was monthly active users.”
Ed Baker Feb 16, 2022 ▶ 9:50 20Growth: Five Key Functions of a Growth Team, The Biggest Lessons Starting Uber's Growth Team and Scaling Facebook's, How To Structure The Hiring Process for Growth and What Separates Good From Great in Growth Leaders with Ed Baker, Former VP of Growth @
Mar 13, 2024
Assertion Not checkable as stated
Narayanan: Facebook chose MAU as North Star to match its mission
“For example, at Facebook at that time that we were there, it was like making the world open and connected. So naturally was you wanted to get everyone in the world on it. So it just naturally meant that you wanted to get the largest number of people to use a p…”
Chandra Narayanan Mar 13, 2024 ▶ 22:06 Chandra Narayanan: Top 5 Lessons from Leading Analytics at Facebook | E1126 · 20VC with Harry Stebbings
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