Ed Baker: Facebook's North Star metric was monthly active users
Ed Baker · 20Growth: Five Key Functions of a Growth Team, The Biggest Lessons Starting Uber's Growth Team and Scaling Facebook's, How To Structure The Hiring Process for Growth and What Separates Good From Great in Growth Leaders with Ed Baker, Former VP of Growth @ · Feb 16, 2022 · at 9:50
Ed Baker, former VP of Growth at Facebook and Uber, explains how Facebook's growth team measured universal platform health.
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“Well, so at Facebook, when I was there, the North Star metric was monthly active users.”
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