influencers
2 statements across 2 episodes · 0 bullish · 2 bearish · 2 people on the record · first statement Sep 19, 2018 by Kat Mañalac · across every show →
Everything said about influencers, oldest first
Sep 19, 2018 negative
Mañalac: Paid influencer marketing is rarely cost-effective for early-stage startups
“A big problem is that influencers often charge you and are expensive. Like, if you get some huge influencer who just loves what you're doing and wants to tweet about you, and that's great, but more often than not, they're gonna charge you and it's not worth, a…”
Feb 23, 2022 negative
Caldwell says founders regret giving equity for celebrity influencer promotional posts
“Most of my experience, both personally and with founders NYC, is the founders kind of feel like they got a raw deal on these and that the clicks they get from the posts or whatever, Were not as helpful as they had hoped.”