The Ledger
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Gisenau: Users Refuse to Pay Out-of-Pocket for B2B Workplace Apps
“In the B to B marketplace, business to business store marketplace, the dynamics are surprisingly different. You know, there might be an app that I kind of like, On, on, let's say the, you know, my fruity device and I'm happy to pay the 10 dollars a month for i…”
Gisenau: Enterprise SOC 2 compliance is much worse than Teams store review
“You can imagine something like SOC two compliance is a difficult and onerous process that you might need to go through if that's the audience that you're targeting with your store app. Much worse than the team store, I guess is what I'm saying.”