Schillebeeckx: Handprint removed 'fundraising' from marketing to avoid regulatory liabilities
Simon Schillebeeckx · 3 White Male Co-Founders Noticed a Pattern and Changed It · Jan 18, 2023 · at 26:33
Simon Schillebeeckx, Chief Strategy Officer and co-founder of Handprint, discusses internal communication and compliance strategies for marketing their impact platform.
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“We very recently had to do a massive sweep through our website, all of our sales materials. And so to make sure that the word fundraising does not appear in that in the, in that documentation, because it's very easy to explain to people that, This is, we work a little bit like we fundraise, right? We are actually fundraising for these NGOs, but from a legal perspective, that's a very different beast. And it exposes us to very different liabilities. If we would be recognized by lawmakers here in Singapore abroad as fundraising organizations, we are not. So we are an impacts. We are an intermediary that sells impact products.”
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