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Customer Service Is Merely One Part of Broader Customer Experience

Brad Cleveland · Second From the Bottom to Second From the Top in One Move · Sep 16, 2021 · at 2:09

Brad Cleveland, customer strategy expert and author, defines the scope of customer experience versus customer service.

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“Customer service is just a part of customer experience, which is everything products and processes and promises we make”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

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