Merola: Startup blog content serves Google SEO over client personal preferences
Caitlin Merola · She Hit $1M and Tried to Maintain It. Her Soul Would Not Allow It. · Jul 16, 2024 · at 10:21
Caitlin Merola, founder of MOV Marketing, explains to host Sean Weisbrot why marketing agencies must prioritize search engine optimization over client tastes.
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“A blog has an SEO piece to it, and a lot of times that's the main primary goal of a blog is just to make sure that we're serving Google, as it relates to SEO, organic SEO rankings. That's real. It's not, we're not writing blog articles for you and making sure that you like it. I'm not really concerned whether you like it or not. It's being written for a purpose that will put your business where it needs to be online. Your preferences, the person I'm speaking to at the client company doesn't matter.”
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