Vikram Saxena

Founder & CEO, BetterCommerce · 1 appearance on the record.

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founderexecutiveengineerLinkedIn ↗bettercommerce.io ↗

Vikram Saxena is the Founder and Chief Executive Officer of BetterCommerce. A self-taught programmer with over 25 years of experience in retail software, he launched the company in 2015 to provide headless e-commerce architectures for mid-market retailers.

11statements → 4claims → 0claims resolved → 4.09/5average certainty → 1.55/5average debate potential →

4 not checkable as stated how the 4 claims stand · each chip opens the sources

1 prediction · 3 assertions · 1 insight · 6 disclosures · every statement was checked. The prediction and assertions are the 4 claims: statements the public record can support or contradict. 0 are resolved, and 4 name no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Vikram argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of Vikram Saxena on measured tape to publish a rate. This says nothing about how they speak.

What they said11 Episodes1

Everything Vikram Saxena said on We Live to Build that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Not checkable as stated

Vikram Saxena: BetterCommerce runs a flat system at over 100 employees

“And now we are more than a hundred people and the system still runs and it runs beautifully.”

Vikram Saxena Mar 22, 2024 ▶ 15:30 Golf at 5:30am in the Dark Changed Everything About How He Runs His Company

Disclosure

Saxena prioritizes BetterCommerce employees over customers in his business philosophy

“Customers are always very important. But the people that work with you, I put them at a higher, you know, pedestal.”

Vikram Saxena Mar 22, 2024 ▶ 30:57 Golf at 5:30am in the Dark Changed Everything About How He Runs His Company

Disclosure

CEO Saxena still codes for 100-employee BetterCommerce for personal joy

“Even today, you know, a lot of people say you are the CEO and the founder of the company. You have a hundred people working under you. Why do you still have to code? You shouldn't be coding. I said, no, I draw joy out of it. It's not out of compulsion. It's my…”

Vikram Saxena Mar 22, 2024 ▶ 13:27 Golf at 5:30am in the Dark Changed Everything About How He Runs His Company

Insight

Saxena: The hardest part of leadership is always being the bad guy

“I think running any company, the hardest thing is you are always the bad guy, even in front of customers, in front of your staff.”

Vikram Saxena Mar 22, 2024 ▶ 33:13 Golf at 5:30am in the Dark Changed Everything About How He Runs His Company

Disclosure

Saxena will consider selling BetterCommerce once it reaches 30 to 50 customers

“I want to build it to a good state, potentially sell it to about 40, 50 customers. And that's when I would start considering, or maybe more than 30 customers, I would start considering doing that.”

Vikram Saxena Mar 22, 2024 ▶ 18:05 Golf at 5:30am in the Dark Changed Everything About How He Runs His Company

Prediction Not checkable as stated

Saxena: BetterCommerce will reach profitability in 2024

“We'll get to profitability as well this year.”

Vikram Saxena Mar 22, 2024 ▶ 19:11 Golf at 5:30am in the Dark Changed Everything About How He Runs His Company

Disclosure

Saxena plans to achieve complete financial independence within 5-6 years

“And my goal is next five to six years, I'm going to get money out of my equation completely”

Vikram Saxena Mar 22, 2024 ▶ 13:22 Golf at 5:30am in the Dark Changed Everything About How He Runs His Company

Assertion Not checkable as stated

BetterCommerce has about 100 employees in a 7,500 sq ft Indian office

“We've got about a hundred people sitting in the office. It's about a 7500 square foot area. [1008] Sean Weisbrot: That's in India. [1009] Vikram Saxena: That's in India.”

Vikram Saxena Mar 22, 2024 ▶ 16:44 Golf at 5:30am in the Dark Changed Everything About How He Runs His Company

Disclosure

BetterCommerce cut UK office team due to low return on investment

“We did have it. [1014] Vikram Saxena: Them. [1015] SPEAKER_10: Two, three people. [1015] Vikram Saxena: But then gradually, you know, we cut short on them. We weren't getting enough value out of that. So we cut short on them. And I do most of the outreach and …”

Vikram Saxena Mar 22, 2024 ▶ 16:53 Golf at 5:30am in the Dark Changed Everything About How He Runs His Company

Assertion Not checkable as stated

BetterCommerce splits its 100 employees evenly between product and services

“Our product company is about 50 people and our services business is another 50 people that works for a large business separately and on its own.”

Vikram Saxena Mar 22, 2024 ▶ 18:35 Golf at 5:30am in the Dark Changed Everything About How He Runs His Company

Disclosure

Saxena plays glow-in-the-dark golf at 5:30 AM before work

“I wake up at four 30, I leave my house at five, and I tee off at 5:30 in the dark with glow balls. And I do that because then I can finish almost 14 to 15 holes by nine, get shower, and get to office by 10, 10, 30. That's pretty much three, four days routine i…”

Vikram Saxena Mar 22, 2024 ▶ 40:28 Golf at 5:30am in the Dark Changed Everything About How He Runs His Company

Appearances (1)

Episode	Date	Speaking time
Golf at 5:30am in the Dark Changed Everything About How He Runs His Company	Mar 22, 2024	22m

Vikram Saxena

The record, in short

How they sound: not measured why? →

Appearances (1)

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