Matthew Spaur runs Marketing the Social Good, providing fractional CMO and strategic marketing services to B2B and social-impact organizations. A former co-owner and publisher of Spokane's The Local Planet Weekly, he is the author of the memoir Making a Small Fortune: Surviving Publishing, Parenting, and Porphyria.
2 assertions · 3 insights · 1 disclosure · every statement was checked. The
predictions and assertions are
the 2 claims: statements
the public record can support or contradict. 2 are resolved.
Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it
carries no assessment.
The record, in short
What the tape says about how Matthew argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.
Their most notable supported claim
AssertionSupported
Spohr: Sex-Oriented Advertising Sustained Alternative Newspapers in Early Days
“Believe it or not, also one thing that sustains a lot of alternative newspapers, especially in their early days is sex advertising or sex oriented advertising. So things like strip clubs sex toy shops escorts, even they're all legal businesses, but they're not…”
Matthew SpohrDec 13, 2022▶ 8:09He Closed the Paper the Same Month He Buried His Wife
We measure speaking style by listening to the audio itself, and a fair number needs at least
2,000 words from one person on tape we have measured.
There is too little of Matthew Spohr on measured tape to publish a rate.
This says nothing about how they speak.
Spohr: Sex-Oriented Advertising Sustained Alternative Newspapers in Early Days
“Believe it or not, also one thing that sustains a lot of alternative newspapers, especially in their early days is sex advertising or sex oriented advertising. So things like strip clubs sex toy shops escorts, even they're all legal businesses, but they're not…”
Matthew SpohrDec 13, 2022▶ 8:09He Closed the Paper the Same Month He Buried His Wife
Insight
Spohr: Men Are Conditioned into Destructive Shame When They Experience Failure
“Men are programmed to always be strong, to never fail, to always have an answer, to always be capable, and if you fail on those things, it's shameful. You have failed as a man. And I think that's something guys need to get over.”
Matthew SpohrDec 13, 2022▶ 24:29He Closed the Paper the Same Month He Buried His Wife
AssertionSupported
Spohr: Rare diseases affect as many Americans as cardiac disease
“There are as many people in America, excuse me, suffering from a rare disease as there are people suffering from cardiac disease.”
Matthew SpohrDec 13, 2022▶ 33:45He Closed the Paper the Same Month He Buried His Wife
Insight
Spohr: Caregiving is a major opportunity for entrepreneurial innovation
“I think we need to see things like caregiving as a place that is fully worth entrepreneurial thought as much as anything else. It's a huge area that needs to be better. And lots of entrepreneur entrepreneurs would look for what's a big area that needs to be be…”
Matthew SpohrDec 13, 2022▶ 42:04He Closed the Paper the Same Month He Buried His Wife
Disclosure
Spohr: Early Microsoft technical writing earnings built seven-figure portfolio
“I was a lucky English major who got to be a technical writer at Microsoft and very early on, like we're talking way back in the Reagan administration, frankly. And that was good for me. It wasn't as good as the developers I know who made piles of money at the …”
Matthew SpohrDec 13, 2022▶ 1:01He Closed the Paper the Same Month He Buried His Wife
Insight
Spohr: Solving distribution requires understanding audience access habits
“I think distribution comes back to the question of audience. Like distribution is how do you reach your audience? How do you reach them in the best way? And so to solve distribution, you need to understand your audience. Where are they looking for your content…”
Matthew SpohrDec 13, 2022▶ 15:32He Closed the Paper the Same Month He Buried His Wife
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