Spohr: Sex-Oriented Advertising Sustained Alternative Newspapers in Early Days
Matthew Spohr · He Closed the Paper the Same Month He Buried His Wife · Dec 13, 2022 · at 8:09
Matthew Spohr, founder of The Local Planet Weekly, explains the advertising business model and revenue sources behind alternative weekly newspapers.
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“Believe it or not, also one thing that sustains a lot of alternative newspapers, especially in their early days is sex advertising or sex oriented advertising. So things like strip clubs sex toy shops escorts, even they're all legal businesses, but they're not necessarily the ones that are going to show up in the daily paper.”
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