Mason Interactive

5 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement May 6, 2025 by Brooke Shepherd · said 7 times in 1 episodes since 2025 · across every show →

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brought up most by Sean Weisbrot (7)

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Everything said about Mason Interactive, oldest first

May 6, 2025
Assertion Not checkable as stated
Shepherd: 40% of Mason Interactive's business evaporated overnight in 2020
“Something like 40% of our business evaporated overnight.”
Brooke Shepherd May 6, 2025 ▶ 7:46 80% Growth During COVID Came From the Brands Everyone Else Ignored
May 6, 2025
Assertion Not checkable as stated
Shepherd: Mason Interactive is a $30M completely bootstrapped agency
“I mean, we have a, I have a thirty million dollar Self-funded agency, completely bootstrapped in a low margin services business.”
Brooke Shepherd May 6, 2025 ▶ 1:49 80% Growth During COVID Came From the Brands Everyone Else Ignored
May 6, 2025 positive
Insight
Shepherd: Agencies must give expert advice first, then execute client requests
“It's not my job to do what a client asks. It's my job to give my client my best advice based on billions of dollars of assets under management and 16 years of doing this and hundreds of brands. It's my job to give them my best advice and then do what they ask.”
Brooke Shepherd May 6, 2025 ▶ 4:26 80% Growth During COVID Came From the Brands Everyone Else Ignored
May 6, 2025
Assertion Not checkable as stated
Shepherd: Clients who maintained 2020 ad spend grew 80% to 90%
“We have clients that grew 80% that year, 90% that year, almost doubled that year because they were able to have the stomach to stay in it and weather the fact that we're going to come out of this okay, and they got more eyeballs for lower costs.”
Brooke Shepherd May 6, 2025 ▶ 9:32 80% Growth During COVID Came From the Brands Everyone Else Ignored
May 6, 2025
Insight
Shepherd: Breakdown of new vs. existing customer revenue signals founder sophistication
“If they could tell me how many, what percentage of the revenue they want to have come from new customers versus existing customers, I know I'm dealing with someone who's pretty sophisticated and pretty smart and has a really good chance to succeed.”
Brooke Shepherd May 6, 2025 ▶ 11:33 80% Growth During COVID Came From the Brands Everyone Else Ignored
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