The Ledger
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Missive Reached $2M ARR with Only Three Founding Engineers Doing Support
“We actually hired our first employee, like not even a month ago. So everything I'm telling you today is we build it at, we were a tree and then just the three founders. We are all engineers. We are definitely not salespeople. We are engineers and we all do cus…”
Mason: Missive's comparison pages explicitly state product shortcomings to deter poor-fit users
“It's a honest take. When there are some shortcomings in Missive compared to the other product, we do state it clearly, and we don't want to bring users in who won't like Missive and would actually rather use Spark or, like, a more personal-oriented email app.”
Mason: ConferenceBadge.com funded the development of Missive
“Phil had started building my co-founder CEO at Missive. He started building conference badge All by himself back in 2013, and we joined him, and since he started the product, he had more equity, and it's while running and building Conference Badge that we foun…”
Missive reaches close to 2,000 paid customers
“Because we are at close to 2000 paid customers right now.”
Mason: Missive's largest customer pays around $50,000 annually
“Oh, it's something like let me just make it times 12, 50 150,000.”
Mason: Heroku enabled Missive to scale with a 3-person team
“It's Heroku, our platform as a service, how we, where we host Missive and all the smaller apps that needed to run Missive behind the scenes. It's just, it's one of the things that allowed us to be only three and managed to grow our tech stack.”
Missive and Front Tested Each Other's Shared Inbox Products
“Yes, we are definitely similar. Front is probably the one we are the closest to. And we had some discussions with Front. They tried our product. We tried theirs and there was some inspiration from both sides and we have a good relationship with them, but yeah …”