The Ledger
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Iskender: Digno aims to hit $82k monthly revenue by year-end
“We're aiming approximately 80, 82,000 dollars by the end of the year.”
Iskender: Internal employee scoring prototype increased retail sales by 30%
“Within six months, 30% increase in sales. 40% increase in productivity.”
Iskender: 17 out of 20 pilot companies converted to paying customers
“And out of 20, we had approximately eight not 18, like 17 convert.”
Iskender: Digno's equity is split 90% to Iskender, 10% to his wife
“I own 90% and my partner in life and in the business, my wife, she owns 10%.”
Iskender: Digno charges $59 base plus $7 to $9 per employee
“It's 59 dollars for base subscription, but then there's a seven dollar to nine dollar per, per, per employee fee.”
Iskender: Digno's average customer pays $3,000 to $5,000 per month
“Approximately it's the average is about three to 5000 dollars.”
Iskender: Digno has 45 companies using its platform
“You know, I have 45 companies using it at the moment.”
Iskender invested $120,000 of his personal funds to bootstrap Digno
“We put initially a 120,000 you know just to, we started with 9000 and then we had to add more and obviously so that's how, how we ended up spending.”