Mahir Iskender, founder of employee gamification SaaS Digno, shares his target revenue goals for late 2022 with Nathan Latka.
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“We're aiming approximately 80, 82,000 dollars by the end of the year.”
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More from Mahir Iskender
AssertionNot checkable as stated
Iskender: Internal employee scoring prototype increased retail sales by 30%
“Within six months, 30% increase in sales. 40% increase in productivity.”
Mahir IskenderOct 2, 2022▶ 5:02How he bootstrapped to $45k MRR in under 6 months for Employee Engagement SaaS
AssertionNot checkable as stated
Iskender: Digno has approximately 15 paying customers
“We have approximately 15 paying customers.”
Mahir IskenderOct 2, 2022▶ 6:15How he bootstrapped to $45k MRR in under 6 months for Employee Engagement SaaS
AssertionNot checkable as stated
Iskender: 17 out of 20 pilot companies converted to paying customers
“And out of 20, we had approximately eight not 18, like 17 convert.”
Mahir IskenderOct 2, 2022▶ 7:29How he bootstrapped to $45k MRR in under 6 months for Employee Engagement SaaS
Disclosure
Iskender: Digno has taken no outside funding
“Not a dime from outside.”
Mahir IskenderOct 2, 2022▶ 10:28How he bootstrapped to $45k MRR in under 6 months for Employee Engagement SaaS
Disclosure
Iskender: Digno's equity is split 90% to Iskender, 10% to his wife
“I own 90% and my partner in life and in the business, my wife, she owns 10%.”
Mahir IskenderOct 2, 2022▶ 10:33How he bootstrapped to $45k MRR in under 6 months for Employee Engagement SaaS
Disclosure
Iskender: Digno charges $59 base plus $7 to $9 per employee
“It's 59 dollars for base subscription, but then there's a seven dollar to nine dollar per, per, per employee fee.”
Mahir IskenderOct 2, 2022▶ 1:56How he bootstrapped to $45k MRR in under 6 months for Employee Engagement SaaS
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