The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 13 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Shootman outlines four key SaaS metrics defining elite enterprise performance
“When I talk to the company at our size, Grow north of 30%. If we can have a gross renewal rate, that's 90% or greater, and we can have a net renewal rate. So that's to your point. That's okay. What did you churn out? Plus, what did you sell to your base? So if…”
Shootman: Knowledge work consists of collaboration, tasks, and content outputs
“If you think about the DNA of work, any kind of knowledge work that you do, it's got three elements to it. It's got the collaboration that's occurring. It's got the task itself that you're trying to work on. And then it does have the output of work, which is i…”
Shootman: Going public is merely exchanging one set of owners for another
“The way I think about going public is you're really just exchanging one set of owners for another set of owners. The next day, you got to wake up and acquire customers and serve them and be a great place to work and, you know, and all of that.”
Shootman: Going public aids enterprise software sales and employee compensation
“It is easier and quote unquote safer for some people to buy software from a, you know, from a public company. I also think that it gives you a lot of options for how you think about compensating your employees.”
Shootman: Average Workfront customer pays $40k to $45k annually
“The average customer pays us about 40 to 45,000 dollars a year.”
Shootman: Qualified $30k–$40k Workfront accounts expand past $100k within years
“And so what we know is, if we sell to a customer that scores well in those set of attributes for us, Anywhere between 30, 40,000 dollars, you know, within a couple of years, they're a customer that's over a 100,000 dollars for us.”
Shootman: Workfront expands enterprise accounts by targeting five specific initial problems
“We have an enterprise sales team, so we have you know, feet on the street sales team, and once again, the go-to-market is we know the five problems we solve really well, and so we ask our account acquisition team, go find one of these problems, because we know…”
Shootman: Workfront CAC payback is under 18 months
“Our customer acquisition cost is is under 18 months right now in terms of payback.”
Shootman: Workfront has raised about $100M, last in 2015
“We've raised about a hundred million dollars. The last raise was in 2015.”
Shootman: Workfront is cashflow positive and intends to remain so
“We're cashflow, you know, look, we're cashflow positive. We intend to stay cashflow positive.”