Disclosure certainty 4/5 debate potential 1/5

SalesRoads was bootstrapped aside from $5,000 in Wharton pitch prize money

David Krieger · SalesRoads: SaaS Companies Hire Him To Build SDR Team · Aug 3, 2020 · at 18:03

David Krieger, founder of SDR agency SalesRoads, discusses the company's funding history with Nathan Latka.

0:00 / 0:07exact quote · 7.9s
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“So I got I think it was 3005 thousand dollars from the Wharton business plane competition. The rest was all bootstrapped.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from David Krieger

Insight
In-house SDR teams of recent college grads struggle with high rejection
“So part of the problem that a lot of our clients have before they start working with us is they they'll try to build it internally. They'll build an SDR team. They'll hire people out of college. And a lot of times people don't realize how hard it is. It's toug…”
David Krieger Aug 3, 2020 ▶ 13:07 SalesRoads: SaaS Companies Hire Him To Build SDR Team
Disclosure
SalesRoads caps its client roster at 20 to preserve retention
“We have about 20 clients right now, but what we, what we've found, and listen, this is kind of a little antithetical probably to a lot of the people that are listening to you, but we, you know, we help our clients scale, but what we found is that to really do …”
David Krieger Aug 3, 2020 ▶ 7:09 SalesRoads: SaaS Companies Hire Him To Build SDR Team
Disclosure
SalesRoads hires experienced career prospectors rather than recent college graduates
“We actually hire people that are later stage in their career, love prospecting, if you can believe that, they love cold calling, they love going out and hunting for things, and they've done it successfully throughout their career”
David Krieger Aug 3, 2020 ▶ 8:20 SalesRoads: SaaS Companies Hire Him To Build SDR Team
Assertion Not checkable as stated
SalesRoads SDRs average 150 cold calls per day
“Oh, so per day on average, like a 150.”
David Krieger Aug 3, 2020 ▶ 12:36 SalesRoads: SaaS Companies Hire Him To Build SDR Team
Disclosure
Outbound SDR economics require a minimum SaaS product ACV of $10,000
“So we look for a minimum of 10,000 dollars.”
David Krieger Aug 3, 2020 ▶ 17:09 SalesRoads: SaaS Companies Hire Him To Build SDR Team
Assertion Open · timeframe Aug 2020
SalesRoads reported $2.4M in 2015 revenue to the Inc. 5000
“So that was 2.4 million.”
David Krieger Aug 3, 2020 ▶ 2:13 SalesRoads: SaaS Companies Hire Him To Build SDR Team
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