James: Do not build your business on third-party platforms
John James · 1193 Now Anyone Can Use the Tech He Used to Build His $100m eCommerce Brand · Oct 30, 2018 · at 6:55
John James shares core operating lessons after Facebook algorithm changes destroyed Country Outfitter's organic traffic.
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“And so, you know, the advice and the learnings there is, you know, don't build your business on someone else's platform. Don't be Facebook's bitch. Don't be Google's Move it onto your own platform.”
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