Yates: Artesian maintains around 89% average daily user engagement
Andrew Yates · 675: Would you acquire Mattermark? Artesian $700k MRR, $40M Raised w/ CEO Andrew Yates · May 30, 2017 · at 15:42
Andrew Yates, CEO of Artesian, explains user adoption strategies and engagement metrics for his B2B enterprise platform.
0:00 / 0:10exact quote · 10.7s
720p mp4 · rendered on demand · StarZero watermark
“We're running at around about 89% average daily user engagement, which for a tool set or platform in our space is, is, is really, really high.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Andrew Yates
Yates: Sales intelligence consolidation is inevitable after D&B Avention deal
“I think that a market consolidation exercises is, is, is inevitable. If you look at the, you know, recent acquisition of invention by Dun & Bradstreet, I think that's going to create a little bit of a ripple effect.”
Artesian tracks a one-year CAC payback period on annual contracts
“We're tracking on, on around about one X in year one, which I, you know, I believe is, is, is world-class”
Artesian serves 30,000 paying seats across 100 enterprise customers
“We're at about 30,000 paying subscribers, got over a hundred large enterprise customers companies like Cisco, Hewlett Packard Enterprise, NetApp, American Express, Lloyds, Barclays, HSBC, Ernst & Young, KPMG.”
Artesian targets $10M to $15M run rate with 60 employees
“So it's 60 people. Our run rate this year will be in around about the 10 to fifteen million dollar range.”