Verwaest: Limecraft charges per user and per hour of video
Maarten Verwaest · 1644 How He Hit Cash Flow Positive, 35 Customers, and $2M in ARR · Jan 24, 2020 · at 1:50
Maarten Verwaest is the founder and CEO of Limecraft, discussing the company's SaaS revenue model on Top Founders with Nathan Latka.
0:00 / 0:14exact quote · 14.9s
720p mp4 · rendered on demand · StarZero watermark
“And we basically software as a service, so we charge per user and per hour of video, which makes it for them very easy to scale up additional services and wind down some of their use if necessary.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Maarten Verwaest
Verwaest: European VCs consider media tech businesses toxic
“In Europe, it's a challenge to get venture capital for anything which is dealing with the media business. Media is considered toxic. Yeah. It's hard, difficult to make money in it, though.”
Verwaest: Limecraft targets doubling platform MRR every four to five months
“A couple of 10,000 per month, but not meaningful, and part of it was custom development. It's only now that we're correctly measuring monthly, monthly recurring based on the platform, and that we're actually tracking the objective of doubling every four or fiv…”
Verwaest: Traditional media software cannot handle flexible freelance-heavy production workflows
“It's an online platform because it's a world of more and more freelancers and co-producers, and traditional software can't cope with such flexibility.”