Daniel Kempe, co-founder of Quuu, details the promotional lifetime deal pricing structure they offered on AppSumo.
0:00 / 0:06exact quote · 6.7s
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“At the time we only had one plan on queue, which was 10 bucks a month. So we sold lifetime plans for 25 bucks.”
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More from Daniel Kempe
AssertionNot checkable as stated
Quuu acquired 5,000 customers from an AppSumo lifetime deal
“5000.”
Daniel KempeDec 17, 2017▶ 12:09876 SaaS: Selling Discounted "Lifetime Subscriptions" For One Flat Fee is Huge Risk
AssertionNot checkable as stated
Quuu's average customer pays between $40 and $50 per month
“Between 40 and 50.”
Daniel KempeDec 17, 2017▶ 3:52876 SaaS: Selling Discounted "Lifetime Subscriptions" For One Flat Fee is Huge Risk
AssertionNot checkable as stated
Quuu reached millions by trading free platform promotions to influencers
“We've managed to onboard quite a few influential people who will actually promote content for free, but in return, they will push Keep Remote out to their own following. So we've got like millions and millions of reach of people through these people.”
Daniel KempeDec 17, 2017▶ 10:31876 SaaS: Selling Discounted "Lifetime Subscriptions" For One Flat Fee is Huge Risk
Disclosure
Quuu used a $40K AppSumo cash injection to scale its team
“The fact that we only raised 200,000 dollars, the fact that we needed to build the team, we need to scale the team because of Q promo and reviewing the content. It made so much sense for us to run an AppSumo deal. It gave us 30, 40 K in the bank it allowed us …”
Daniel KempeDec 17, 2017▶ 19:43876 SaaS: Selling Discounted "Lifetime Subscriptions" For One Flat Fee is Huge Risk
Disclosure
Quuu raised approximately $200,000 in early venture funding
“200 and about 200,000 dollars.”
Daniel KempeDec 17, 2017▶ 5:34876 SaaS: Selling Discounted "Lifetime Subscriptions" For One Flat Fee is Huge Risk
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