Duncker: iCharts CAC equals roughly 50% of first-year contract value
Seymour Duncker · 712: How To Use a Distribution Channel to Get 200 Customers Paying $15k per Year · Jul 6, 2017 · at 16:19
Seymour Duncker, CEO of iCharts, discusses customer acquisition cost unit economics with Nathan Latka.
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“So we are roughly at 15, 50% of our first year contract, right?”
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More from Seymour Duncker
German enterprise buyers prefer Silicon Valley vendors over domestic options
“Like, the US guys buy, like to buy from American companies. Germans like to buy from Silicon Valley.”
Duncker: iCharts contracts start around $15,000 per year
“Oh, it can range from anything, I would say, starting around about you know, 15,000 dollars per annum to, you know, much larger than that, and that, or, that obviously, you know, bundles a number of users.”
Duncker: iCharts serves ~200 customers, adding 20-30 per month
“So, we're quickly accelerating, so around about 200 customers and, you know, we are adding, I think, 20, 30 customers a month right now, so and with our upcoming channel agreements that's gonna be accelerating even further.”
Duncker: iCharts has raised $23 million to date
“So we've raised twenty three million dollars to date.”