Guillaume Moubeche discusses whether SaaS founders can successfully transition users acquired through AppSumo lifetime deals into recurring paying subscriptions.
Insight
Moubeche: Tying bonuses to lead volume harms overall lead quality
“Because I know a lot of people, you know, they're trying to put bonuses on number of qualified leads, marketing qualified leads, sales qualified I think it's too complicated, and I think people tend to always optimize things based on, so for example, if I tell…”
Insight
Moubeche: Aligning teams on quarterly MRR beats lead-based bonuses
“I know a lot of people, you know, they're trying to put bonuses on number of qualified leads, marketing qualified leads, sales qualified leads. I think it's too complicated, and I think people tend to always optimize things based on, so for example, if I tell …”
Insight
Moubeche: The best salespeople are introverted women
“When you look at, you know, like all the studies, you see that best salespeople are introvert. Best salespeople are usually women.”
Assertion Not checkable as stated
Moubeche: Lemlist sees -5% to -6% net MRR churn on 5-to-50 rep teams
“Sales team that are with more than sales people, more than five sales people, so from five to, let's say, 30 or 50, that's kind of our sweet spot, and those people are not churning. Like, we have negative net MR churn, so something around, like, minus five Min…”
Opinion
Moubeche: LinkedIn groups are terrible due to poor reach
“So LinkedIn groups are terrible. LinkedIn are, they're like so bad with it. Like the rich is, is just very, very sad.”
Assertion Partly supported
Moubeche: Studies show the best salespeople are introverted women
“But actually, when you look at, you know, like all the studies, you see that best salespeople are introvert. Best salespeople are usually women.”