TapClicks CEO Babak Hedayati discusses net expansion revenue and cohort retention performance with Nathan Latka.
0:00 / 0:07exact quote · 7.0s
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“When you take churn into consideration, it's close to 10% growth of the existing customer base. Last year.”
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More from Babak Hedayati
Disclosure
Hedayati: TapClicks raised about $5M from an individual investor
“He's put in about five million.”
Babak HedayatiJul 25, 2018▶ 6:571096 How TapClicks is Managaing 60% yoy Growth in Marketing Dashboard Space
Insight
Hedayati: Raising debt for growth is preferable to equity dilution
“I mean, again, from our perspective, if we can raise debt to grow the business and not dilute the company and the folks that works there, it's a good outcome. And we think we can do more of that.”
Babak HedayatiJul 25, 2018▶ 12:511096 How TapClicks is Managaing 60% yoy Growth in Marketing Dashboard Space
AssertionNot checkable as stated
Hedayati: TapClicks achieves CAC payback in under 90 days across all tiers
“The CAC on all of them, the customer acquisition cost versus the return is about the same for all of us. Which is what? That investment is, is less than 90 days.”
Babak HedayatiJul 25, 2018▶ 11:081096 How TapClicks is Managaing 60% yoy Growth in Marketing Dashboard Space
AssertionNot checkable as stated
Hedayati: TapClicks enterprise clients pay $50k to $80k monthly
“The median range is thousands, but we do have companies that are in the 50 to 80,000 dollars a month range.”
Babak HedayatiJul 25, 2018▶ 5:521096 How TapClicks is Managaing 60% yoy Growth in Marketing Dashboard Space
AssertionNot checkable as stated
Hedayati: TapClicks has over 3,000 direct paying customers
“Our direct paying customers are over 3000 agencies and media companies and some brands.”
Babak HedayatiJul 25, 2018▶ 8:471096 How TapClicks is Managaing 60% yoy Growth in Marketing Dashboard Space
AssertionNot checkable as stated
Hedayati: TapClicks is growing at 60% year-over-year
“60%.”
Babak HedayatiJul 25, 2018▶ 9:461096 How TapClicks is Managaing 60% yoy Growth in Marketing Dashboard Space
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