Darlison: Rise Vision experiences 1.33% monthly logo churn and 4% gross churn
Byron Darlison · 1486 Digital Signage Management Passes $4.2M in ARR, Bootstrapped · Aug 19, 2019 · at 9:27
Byron Darlison, founder and CEO of digital signage platform Rise Vision, breaks down the company's churn metrics for Nathan Latka.
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“So our gross churn or, well, our logo churn is about 1.33% monthly and gross though is about four, four and a half percent monthly.”
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More from Byron Darlison
Darlison: Rise Vision launched the first digital signage SaaS product
“And we were in the, our industry, we were the first to offer a SaaS product in 2000 10 or earlier, I believe.”
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“So the financial trading floors are starting to shut down and move to their decentralizing and there's less, less concentration of them.”
Darlison: SaaS accounts for about 65% of Rise Vision's gross revenue
“It was a one-time service, but over the last about five years, we've been really focused on our SaaS offering, and now it's about 65% of our gross revenue.”