Assertion certainty 4/5 debate potential 1/5

Gabriner: RollWorks operates with a 100-person dedicated business unit

Toby Gabriner · 1242 How AdRoll Launched New RollWorks Product, Added $2m in ARR in 4 Months · Dec 18, 2018 · at 13:00

Toby Gabriner, CEO of AdRoll Group, discusses the organizational scale and resources allocated to the newly launched RollWorks division.

0:00 / 0:10exact quote · 10.7s
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“We have a as I alluded to before, we stood up a full business unit. That, that business unit makes a hundred people.”

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Assertion Not checkable as stated
Gabriner: RollWorks quickly surpassed $2 million in ARR after launch
“The way I would look at it, Nathan, is, is what we've already tipped over into over two million dollars in ARR.”
Toby Gabriner Dec 18, 2018 ▶ 14:14 1242 How AdRoll Launched New RollWorks Product, Added $2m in ARR in 4 Months
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Gabriner: AdRoll has 37,000 clients, 80% of which use self-serve
“We operate in a 120 different countries. We've got 37,000 clients on our platform. 80% of them are self-serve.”
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Gabriner: AdRoll sees double-digit revenue growth on $300M run rate
“We're seeing good double digit percentage growth.”
Toby Gabriner Dec 18, 2018 ▶ 6:05 1242 How AdRoll Launched New RollWorks Product, Added $2m in ARR in 4 Months
Assertion Not checkable as stated
Gabriner: RollWorks has 1.2B digital profiles and over 300M emails
“What we've got are 1.2 billion digital profiles we have north of three hundred million emails”
Toby Gabriner Dec 18, 2018 ▶ 7:28 1242 How AdRoll Launched New RollWorks Product, Added $2m in ARR in 4 Months
Assertion Not checkable as stated
Gabriner: RollWorks launched by migrating around 200 existing AdRoll customers
“We launched it with about 200 customers, so I think it's important, you know, going back to the heritage, we, it was one of the fastest growing segments in the company and we really saw an opportunity to lean in. We brought over about 200 customers”
Toby Gabriner Dec 18, 2018 ▶ 10:36 1242 How AdRoll Launched New RollWorks Product, Added $2m in ARR in 4 Months
Assertion Not checkable as stated
Gabriner: RollWorks media spend starts around $10K, reaching millions annually
“Typically our minimums are around 10 grand, but we have customers that are spending, you know, millions of dollars on an annualized basis.”
Toby Gabriner Dec 18, 2018 ▶ 11:18 1242 How AdRoll Launched New RollWorks Product, Added $2m in ARR in 4 Months
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