Miller: Awareness Tech exited for $35M in 2020 after turnaround
Brad Miller · Masters of Debt: How to buy a $5m SaaS Company Using Debt, Grow to $20m, Then Flip for a Huge Gain · Oct 13, 2022 · at 12:30
Brad Miller outlines how combining Awareness Tech with Variato allowed the company to scale profits and sell for $35 million in late 2020.
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“They went from losing money to making two million dollars, and so we were before we bought them, we were you know, a twelve million dollar business making four at this point, and they added they were eight and two now, and so now we were 26, and then we said, okay, time to sell the business. And so we closed that deal, and you know mid 2019 and we were we we're talking to people to buy it in early 2020 and close the deal late 20 20 for thirty five million, you know, which was on top of the twelve million.”
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