Andy Cook, co-founder and CEO of Tettra, discusses the company's total funding with host Nathan Latka.
0:00 / 0:01exact quote · 1.4s
720p mp4 · rendered on demand · StarZero watermark
“We raised 1.6 million.”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Andy Cook
AssertionContradicted
Cook: The Slack Fund requires startups to have institutional capital
“We didn't take Slack fund money because they have a requirement where you have to have institutional capital, which we haven't raised any institutional capital, so we can't raise from them.”
Andy CookAug 26, 2022▶ 8:57How Tettra hit $1m ARR for its internal knowledge base tool
What-if
Andy Cook: I probably would have only raised $300K starting out
“If I were to start over again, I probably would have raised like 300 K maybe enough just to fund like, you know, life, maybe one other engineer, and they just kept it small and scrappy until we got to the point where we're making enough money just to fund it o…”
Andy CookAug 26, 2022▶ 11:11How Tettra hit $1m ARR for its internal knowledge base tool
Disclosure
Cook: HubSpot co-founder Brian Halligan invested in Tettra
“Brian Didn't miss out on it because he invested in Tetra.”
Andy CookAug 26, 2022▶ 2:29How Tettra hit $1m ARR for its internal knowledge base tool
Insight
Andy Cook: Creating four pages and inviting two users yields 50% conversion
“So the activation event for us is creating four pages and inviting two team members. If you do those two things, you in the, sorry, in the first like 10 days, if you do those two things, you generally have a 50% chance of converting.”
Andy CookAug 26, 2022▶ 11:57How Tettra hit $1m ARR for its internal knowledge base tool
Disclosure
Andy Cook: Tettra hit $60,139 in monthly revenue at end of June
“60,139 at the end of June.”
Andy CookAug 26, 2022▶ 12:36How Tettra hit $1m ARR for its internal knowledge base tool
Disclosure
Andy Cook: 48% of Tettra's revenue growth came from upgrades
“So, 48% of our revenue in the last 12 months came from upgrades, and 52% came from new accounts.”
Andy CookAug 26, 2022▶ 13:01How Tettra hit $1m ARR for its internal knowledge base tool
Made with StarZero
Turn any episode into a week of clips.
This entire site, over 2,600 episodes transcribed, diarized, checked and made playable,
runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the
moments worth sharing, cuts them, captions them, and reframes them for every feed.
We use essential cookies to make the site work. With your permission we
also use analytics cookies (Google Analytics and Mixpanel) to understand
usage and improve StarZero. See our Cookie Policy.