Domartini: Cleeng restructured pricing by benchmarking Salesforce, Looker, and AWS
Gilles Domartini · Founder Does $18m in 2023 Revenue Following 9 Strange SaaS Playbooks · Jun 20, 2024 · at 18:35
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Gilles Domartini, founder of subscription-retention platform Cleeng, explains how benchmarking enterprise SaaS contracts helped redesign Cleeng's pricing model.
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“Large part of the reorganization on pricing is when we signed the Looker, when we signed the Salesforce. You know, you really go deep as a CEO to understand, okay, but why Salesforce is building like this? Why Looker is building like this? Why AWS is being like this? And then you try to think, okay, what's the correlation between how we do it to how I do it? And where are the gaps?”
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