Assertion certainty 4/5 debate potential 1/5

BrightFunnel Reached a $93,000 Average Selling Price in Q2 2017

Chris Mann · 791: BrightFunnel Marketing Tech Passes $3m ARR, 70 Customers · Sep 23, 2017 · at 12:05

Chris Mann, CEO of B2B multi-touch attribution platform BrightFunnel, discusses moving upmarket and enterprise deal sizes with Nathan Latka.

0:00 / 0:06exact quote · 6.8s
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“Like our average ASP this last quarter was 93 K, which is great for a cloud company.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Chris Mann

Prediction Held up
LinkedIn's Ad Scale Will Never Match Facebook Due to Audience Focus
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Chris Mann Sep 23, 2017 ▶ 4:56 791: BrightFunnel Marketing Tech Passes $3m ARR, 70 Customers
Prediction Not checkable as stated
LinkedIn's Rich Professional Data Ensures Its Place in B2B Ad Budgets
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Chris Mann Sep 23, 2017 ▶ 5:29 791: BrightFunnel Marketing Tech Passes $3m ARR, 70 Customers
Insight
Ad Platforms Like LinkedIn and Facebook Cannot Grade Their Own Attribution
“You need to have kind of a Switzerland, if you will, for doing attribution or marketing measurement where, you know, LinkedIn should not be the company that you go to have them prove the value of their advertising.”
Chris Mann Sep 23, 2017 ▶ 7:09 791: BrightFunnel Marketing Tech Passes $3m ARR, 70 Customers
Assertion Not checkable as stated
BrightFunnel Hit 151% of Its Revenue Plan in Q2 2017
“You know, like, 151% of revenue plan you know revenue was three times, new revenue, new ARR was three times that of what it was over first quarter.”
Chris Mann Sep 23, 2017 ▶ 9:21 791: BrightFunnel Marketing Tech Passes $3m ARR, 70 Customers
Assertion Not checkable as stated
Concur Has 150 Marketers Globally Using BrightFunnel
“Concur as a customer of ours, they have a 150 marketers that touch and use the product across the globe.”
Chris Mann Sep 23, 2017 ▶ 12:30 791: BrightFunnel Marketing Tech Passes $3m ARR, 70 Customers
Disclosure
BrightFunnel Enforces a $30,000 Minimum Annual Contract Size
“So we no longer take a deal for less than 30 K when the company started annual subscription, 30 K”
Chris Mann Sep 23, 2017 ▶ 13:30 791: BrightFunnel Marketing Tech Passes $3m ARR, 70 Customers
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