Roy Raanani, CEO of Chorus.ai, discusses how the company acquired customers prior to establishing a dedicated paid marketing channel.
0:00 / 0:06exact quote · 6.5s
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“And we actually only hired a head of marketing a few weeks ago. And so a lot of the growth to date has been purely organic.”
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More from Roy Raanani
PredictionDidn’t hold up
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“Is that there's a billion dollar enterprise value company five to seven years from now, that's ours to lose.”
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“Salesforce is a lagging, it's a lagging system, right? It requires sales reps to go in and update certain fields, and it's based on the reps Interpretation of what happened in that meeting.”
Chorus.ai data shows discounting discussed in 25% of sales calls
“It turns out that discounting is something that happens on, you know, we've analyzed over a million calls at this point, and it'll tend to come up on maybe 25 to 30% of conversations.”
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