PayKickstart grew monthly recurring revenue from $10k to $50k in one year
Mark Thompson · 1394 How he used affiliates to go from Zero to $50k in MRR in 16 Months · May 19, 2019 · at 8:59
Mark Thompson, co-founder of PayKickstart, shares the company's growth metrics during an interview with Nathan Latka.
0:00 / 0:07exact quote · 7.3s
720p mp4 · rendered on demand · StarZero watermark
“Our monthly recurring started at 10, around 10,000 last year, and now it's at 50,000.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Mark Thompson
Despite the launch strategy, affiliates drive only 10-15% of PayKickstart's revenue
“Probably around 10 or 15%. It's fairly low.”
Digital Kickstart built an internal buyer email list of over 100,000
“There's a little over a 100,000 people.”
PayKickstart pays affiliates 30% recurring or 50% upfront on $1,000 plans
“Yeah, on the recurring chart, on the recurring, the 99 dollar a month plan, it's 30%. From that initial thousand dollar investment, it's 50%.”
Digital Kickstart's top revenue generator is an Adobe AIR app, not SaaS
“That's our biggest revenue generator, but it's actually not a SAS company. It's actually an Adobe air app.”