Jose Cayasso discusses why Slidebean is pursuing a freemium model rather than going upstream into high-priced enterprise software.
Insight
Cayasso: AppSumo promos drive indirect signups through spillover buzz
“I will, I'll still defend it on the, on, on, on two bases. One, it's, these are customers that would probably not discover you otherwise. And then two, we see, we don't, I mean, we get the cash from AppSumo, like on a deferred net 60 or something, but the mont…”
Disclosure
Slidebean actively turns away enterprise clients demanding custom product features
“The classic people that we kick out the door actually, which is a big compared to what we talked about last time is, is corporate customers. So we sometimes get like a large company that would come in and say, we had a situation with EY, for example. So they w…”
Opinion
Slidebean CEO: Remote work and outsourced teams don't work well
“I'm not a big fan of outsourced teams, and I'm not a big fan or fan of remote work. Like, I don't think that that works significantly well. I still believe that, like, in-office collaboration is the best.”
Disclosure
Cayasso: Slidebean halted growth hacks to focus on product and profitability
“We build ourselves to have a profitable team and then not to force ourselves to be in a position to raise money again, and then use that revenue simply to improve on the product, knowing full aware that we were gonna, you know, that we were gonna stop most of …”
Assertion Not checkable as stated
Cayasso: Slidebean generated $30,000 in revenue from an AppSumo promotion
“We've run a couple of promos like AppSumo which is a very, very powerful platform. You know, that's, you know, we're talking 30,000 dollars of revenue by just running that promo.”
Assertion Not checkable as stated
Cayasso: 80% of AppSumo customers churn, but 20% become power users
“Out of the hundred percent customers that subscribe from AppSumo, which is a few thousand I'll say 80% try the product a couple times and then don't come back. Some pressure on, on the customer team the week the promo runs, but that's about it. And then the ot…”