Latka: Pitching feedback software during Covid is selling falling people tissues
Nathan Latka · 1727 He Spent $100k on MVP, Can He Scale During Virus? · Apr 16, 2020 · at 16:00
Host Nathan Latka challenges Stitched Insights founder Dimitri Pavlov on whether enterprise software for customer sentiment analysis has any commercial viability during the early COVID-19 pandemic.
0:00 / 0:14exact quote · 14.2s
720p mp4 · rendered on demand · StarZero watermark
“I just, I don't see how you sell customers on a customer feedback tool in a time where everyone cares right now about not dying. I think it's like trying to sell someone who has just fallen out of an airplane, like a tissue and saying, hold it above your head and try to use like a parrot. Like it just doesn't matter. It's like, it's irrelevant right now.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Nathan Latka
Latka claims 99 percent of people on Earth are totally useless
“I think 99% of people on earth, they're totally useless. They don't think much, and they rely on other people.”
Latka deceptively lists unconfirmed speakers to sell conference tickets
“What it said, if you go look at that particular part, it said confirmed and invited. They have been either confirmed or invited. And what I will tell you, as sales come in and I have more money to play with, the likelihood that I actually confirm all of them i…”
Latka: Upfront service fees prevent SaaS churn and boost retention
“This is the counterpoint guys, the VC argument that you shouldn't sell services inside of your SAS. I would always argue the opposite, which is if you touch a SAS sale with a big upfront fee, like five K, they're just not going to turn your net dollar retentio…”
Latka: Bootstrappers will outlast and probably beat VC-backed competitors
“A bootstrapper who only spends what his customers pay him or her is sustainable. They will outlast the VC back competitor every time, and they will probably win every time.”
Latka: Raising capital validates salesmanship, not the business idea
“Raising capital does not validate an idea. It means you're a good salesperson.”
Latka: Selling SaaS lifetime plans is disingenuous and harms personal brand
“I have a big issue when people sell lifetime plans. I think it's cheap. I think it's a marketing tactic, and I think it's totally disingenuous and hurts your personal brand if and when you have to shut the company down or sell it.”