Amanda Parker, CEO of Simply Insight, explains how the company launched by preselling contracts to enterprise clients before building the product.
0:00 / 0:04exact quote · 4.4s
720p mp4 · rendered on demand · StarZero watermark
“Signed on our first client contracts before we actually even had a product, ah, in market.”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Amanda Parker
Insight
Parker: Consulting builds marquee logos that boost enterprise SaaS sales
“Even if you don't necessarily have an agency model, even doing some consulting in the space that you think that there's a problem in gives you a really good entrance. And I mean, those kind of names definitely help in fundraising and absolutely help when other…”
Amanda ParkerJul 9, 2016▶ 7:45EP 350: Toronto Based SaaS Doing $25k MRR with 10 Clients with Amanda Parker
AssertionNot checkable as stated
Simply Insight intentionally cut $10,000 in MRR by firing low-tier accounts
“So we don't have any churn at the higher levels right now. So we originally were selling like a couple hundred bucks a month and just kind of test some things out in the market. We turned off that tab which was about 10 K per month MRR that we lost because we …”
Amanda ParkerJul 9, 2016▶ 9:08EP 350: Toronto Based SaaS Doing $25k MRR with 10 Clients with Amanda Parker
Disclosure
Simply Insight raised on a convertible note with zero discount and interest
“No, it's a little bit more simple than that, so we're just doing a cap and no discount, no interest.”
Amanda ParkerJul 9, 2016▶ 12:19EP 350: Toronto Based SaaS Doing $25k MRR with 10 Clients with Amanda Parker
AssertionNot checkable as stated
Parker: Simply Insight is growing at least 20% month-over-month
“So, so we're growing at least 20% month over month.”
Amanda ParkerJul 9, 2016▶ 5:35EP 350: Toronto Based SaaS Doing $25k MRR with 10 Clients with Amanda Parker
AssertionNot checkable as stated
Parker: Simply Insight expects $20k to $35k MRR this month
“Sure, so we're, we'll be expecting this month somewhere between, like, 20 and 35 K.”
Amanda ParkerJul 9, 2016▶ 6:02EP 350: Toronto Based SaaS Doing $25k MRR with 10 Clients with Amanda Parker
PredictionNot checkable as stated
Parker: Simply Insight aims to hit $50k MRR by year-end 2016
“So our ARR our goal is by the end of the year, getting to 50 K MRR.”
Amanda ParkerJul 9, 2016▶ 6:24EP 350: Toronto Based SaaS Doing $25k MRR with 10 Clients with Amanda Parker
Made with StarZero
Turn any episode into a week of clips.
This entire site, over 2,600 episodes transcribed, diarized, checked and made playable,
runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the
moments worth sharing, cuts them, captions them, and reframes them for every feed.
We use essential cookies to make the site work. With your permission we
also use analytics cookies (Google Analytics and Mixpanel) to understand
usage and improve StarZero. See our Cookie Policy.