Disclosure certainty 4/5 debate potential 1/5

Gibbs: Consumer Fusion outsources its six-person dev team to Belarus

Brynn Gibbs · How She Bootstrapped to $4m in ARR Helping You Fight Negative Reviews · Oct 8, 2021 · at 9:09

Brynn Gibbs, founder and CEO of Consumer Fusion, discusses her company's staffing model and engineering strategy with Nathan Latka.

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“Six, and so we outsource that. Our development team is over in Belarus, and they have been with us since day one.”

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More from Brynn Gibbs

Assertion Not checkable as stated
Gibbs: One negative review can cost a franchise location up to $300,000
“And the lifespan of one negative review can impact their franchise location up to 300,000 dollars.”
Brynn Gibbs Oct 8, 2021 ▶ 2:36 How She Bootstrapped to $4m in ARR Helping You Fight Negative Reviews
Disclosure
Consumer Fusion's largest customer contract is about $120,000 per year
“About a 120,000 a year.”
Brynn Gibbs Oct 8, 2021 ▶ 2:13 How She Bootstrapped to $4m in ARR Helping You Fight Negative Reviews
Disclosure
Gibbs: Consumer Fusion has taken no outside investment and is bootstrapped
“I haven't had any outside investments. So we're bootstrap”
Brynn Gibbs Oct 8, 2021 ▶ 4:29 How She Bootstrapped to $4m in ARR Helping You Fight Negative Reviews
Assertion Not checkable as stated
Gibbs: Outsourced developer rates have risen above $35 per hour
“It's a little bit higher than that. Lately, there is just heavy need for developers, so we have seen the rates increase, but it is cheaper for us to have them overseas than domestic.”
Brynn Gibbs Oct 8, 2021 ▶ 9:38 How She Bootstrapped to $4m in ARR Helping You Fight Negative Reviews
Disclosure
Consumer Fusion's largest agency partner marks up the product by 100%
“Our biggest partner pretty much just doubles what our cost is.”
Brynn Gibbs Oct 8, 2021 ▶ 12:59 How She Bootstrapped to $4m in ARR Helping You Fight Negative Reviews
Assertion Not checkable as stated
Gibbs: Consumer Fusion retained all staff and serviced paused COVID accounts for free
“We had like, 25% of our accounts go on hold, so COVID was definitely, it impacted us, but we were able to retain all of our employees, and we actually started working for the 25% of our accounts who needed to go on hold for free, just because we wanted to help…”
Brynn Gibbs Oct 8, 2021 ▶ 15:16 How She Bootstrapped to $4m in ARR Helping You Fight Negative Reviews
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