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Gomez: Competitors like Contently and Skyword hyperscaled too early without efficiency

Diego Gomez · RockContent 2x To $25m in Last 12 Months, Helping 2000 Customers Scale Content · Sep 5, 2020 · at 10:28

Diego Gomez, CEO of Rock Content, evaluates competitors in the content marketing software space that raised substantially more venture capital.

0:00 / 0:09exact quote · 9.0s
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“I see these companies, the hyperscale too early, my personal take, and that comes with a cost. They didn't have the efficiency.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Diego Gomez

Insight
Gomez: Most SaaS founders underutilize M&A as a growth strategy
“I think acquisitions are a tool that most entrepreneurs in SaaS companies do not leverage often. I believe there's if you find the right strategic partner, you should pursue that.”
Diego Gomez Sep 5, 2020 ▶ 17:08 RockContent 2x To $25m in Last 12 Months, Helping 2000 Customers Scale Content
Disclosure
Rock Content raised $10M in cash and stock to acquire ScribbleLive
“That's why we raised, ah, we raised, ah, ten million dollars to pursue this acquisition. The consideration was a mix of cash and stock.”
Diego Gomez Sep 5, 2020 ▶ 18:23 RockContent 2x To $25m in Last 12 Months, Helping 2000 Customers Scale Content
Assertion Not checkable as stated
Gomez: Rock Content closed 2019 at around $13M in revenue
“Last year we closed at around thirteen million.”
Diego Gomez Sep 5, 2020 ▶ 2:27 RockContent 2x To $25m in Last 12 Months, Helping 2000 Customers Scale Content
Prediction Not checkable as stated
Gomez: Rock Content expects to reach $25M to $26M in 2020 revenue
“This year we're expecting to close between 25, 26.”
Diego Gomez Sep 5, 2020 ▶ 2:30 RockContent 2x To $25m in Last 12 Months, Helping 2000 Customers Scale Content
Assertion Not checkable as stated
Gomez: Rock Content marketplace Visually has 80,000 freelance creators
“We have a talent marketplace where we have 80,000 freelance creators. It's called visual, visually, visual.ly.”
Diego Gomez Sep 5, 2020 ▶ 3:17 RockContent 2x To $25m in Last 12 Months, Helping 2000 Customers Scale Content
Assertion Not checkable as stated
Gomez: Rock Content average ACV is around $20,000
“Our average says ACV is around 20,000 dollars a year. There are a few hundreds of thousands, but the average is around 20,000.”
Diego Gomez Sep 5, 2020 ▶ 4:23 RockContent 2x To $25m in Last 12 Months, Helping 2000 Customers Scale Content
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