Customer success was not an accepted profession when Gainsight launched
Anthony Kennada · How I Built a Media Company (within Gainsight) that Created a $1B Brand · May 5, 2023 · at 5:02
Anthony Kennada, founding CMO at Gainsight, discusses the early state of the customer success role before Gainsight popularized the category.
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“Customer success managers didn't have a platform of choice, they didn't have, they weren't empowered to actually make a lot of purchasing decisions at the time, and just that name, customer success, there was like, Handful of them at Salesforce, But it wasn't this like I think widely kind of accepted kind of profession at this point.”
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